Monthly Archives: December 2013

How should have been designed

Excellent analysis of how the website was fundamentally flawed when it initially went online, in terms of its usability and its user friendly approach or lack of it.

Its not so much about technical problems, more about how clear and easy to use the website is

These are basic approaches in attitude and are pretty much determined by whether or not the designers of the website are approaching it in terms of what suits them, or what suits the user.

There is a lot of jargon around  in terms of customer focused or customer friendly this or that, but it really is quite simple – what makes it easy to use.

Keep it simple may have become a bit of a cliche, but is still a fundamentally sound approach to designing any website, let alone one as important as this.

Main Site, click here

Nielsen Norman Group –’ account set up – 10 broken usability guidelines